Brand

Hours

M–Sa: 10 am–5:30 pm; Su: 11 am–5:30 pm

Advertising logos pepper tapestries of billboards, street signage and bus banners across urban landscapes in cities and rural villages all over the world. Branding, an essential tool for marketing and identity construction in late capitalism, serves as a mode of communication rife with meaning about access, possession, and consumption. In Brand, Vancouver-based artist Andre Petterson explores themes of globalization and cultural homogenization through the dissemination of visual ephemera in marketing campaigns of large western corporations such as Disney, Coca-Cola, and the Louis Vuitton Group.